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Salt Lake City
1387 S Redwood Rd, Salt Lake City, UT 84104
1221 Shackamaxon Street, Philadelphia, PA 19125

Brand Strategist

To apply, send your resume to careers@weareriot.com

About Riot

It’s an exciting time to be at Riot. As a small nimble agency, we work with some of the world’s best brands. We are passionate about providing an amazing workplace for our people. The new Brand Strategist will work closely with our team to help cultivate and shape the future of Riot. If you feel like we’re a good fit, we’d love to talk with you.

Job Description

We’re looking for a dynamic, multifaceted brand builder to join Riot as a Brand Strategist. A comprehensive yet incisive thinker, this individual will be responsible for creating and clarifying brand inputs to brand architecture, brand identity, product & feature roadmaps, and campaign development to positively shift perceptions, influence desired customer behaviors, and grow our business.

You will work closely with teammates and partners across Marketing, Creative, Content, and Digital as well as with client brand & business stakeholders, agencies and external companies. This individual thrives in complex and fast-paced environments and is preternaturally gifted at finding a true, distinctive, and compellingly clear strategic narrative in the most complicated business and consumer challenges.

To be successful in the role, the candidate will demonstrate the following behaviors:

  • Dives deep into quantitative data around business, customer perceptions and behavior and is able to translate it into clear, actionable insights.
  • Provides thoughtful, incisive and sometimes subtle analysis of qualitative data.
  • Finds compelling narratives around our brands and their customers that capture the attention and imaginations of internal stakeholders and external consumers.
  • Has an appetite for a healthy level of structural ambiguity and a resilient spirit.
  • Is in touch with and has a deep curiosity about cultural, social and technological trends.
  • Communicates clearly & effectively, ensures understanding, establishes credibility with peers & leaders.
  • Writes with laser-sharp clarity, using data to support assertions while still inspiring new thoughts and solutions.
  • Engages in active listening and gathers diverse perspectives, knowing when and where to provide sometimes divergent perspective.
  • Employs sound critical thinking & problem-solving approaches, comes to the table with solutions.

Responsibilities for this role include the following:

  • Guide the development, implementation and maintenance of brand architecture
  • Campaign development including writing single-channel & cross-channel creative briefs, content development and film concepting
  • Work with creative teams – internal partners and / or external agencies – to inspire new ideas, ensure strategic alignment, and provide a clear connection between those ideas and how they uniquely deliver on the brief.
  • Designs customer research and assess campaign & program performance
  • Collaborate with partners across Riot to share learnings, identify insights, shape strategies and design & execute campaigns

Skills & Experience

  • 3+ years experience as a brand planner/strategist inside advertising agencies, brand strategy consultancies, or the equivalent role inside a brand marketing organization
  • Track record of navigating complex businesses and producing breakthrough work that drove results.g / creative agency sales or equivalent
  • An articulate writer
  • An entrepreneurial spirit that is energetic, positive and resourceful
  • Excellent presentation skills
  • Strong understanding of digital and social platforms
  • Self-starter who is a customer-obsessed, detail-oriented, and enthusiastic team player
  • Passion for working in a collaborative team in a fast-paced environment

Location: Flexible; Primarily on location at Riot HQ in Salt Lake City, UT


  • Competitive Salary
  • Health, Dental, & Vision Insurance – We cover 100%!
  • Unlimited Time Off PTO Policy
  • Flexible Work From Home Policy
  • People, not Employees Culture

Job Type: Full-time

To apply, send your resume to careers@weareriot.com

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Riot pushes brands to reach their full potential, take creative risks, and annihilate the competition.