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SHOOT YOUR SHOT: Standing Out in a World of Comparison

By: Justin Moses

If you were alive during the 90s, you might remember the iconic Gatorade commercial featuring Michael Jordan, with the catchy tagline “I want to be like Mike.” We all wanted to be and play like Mike. Fast forward over 20 years, and now we have social media. We’ve all been guilty of scrolling through feeds and wishing we had the glamorous life of someone we don’t even know or the amount of likes and follows someone gets. The same goes for creative work, especially in photography. You see a photographer traveling to remote locations or working with some of your favorite companies, seemingly making a fortune, while you sit at home, comparing your work and feeling inadequate.

In the age of social media, comparison is almost inevitable. We’re constantly exposed to others’ highlight reels, which can stifle our creativity and growth. Instead of focusing on our journey, we might find ourselves stuck in a loop of self-doubt and imitation. Trust me, I’ve been there. Seeing a peer’s viral photo can make your latest work feel insignificant, but it’s crucial to remember that every photographer has a unique path.

So, what does it mean to have a unique photographic voice? It’s about seeing the world through your own lens—literally! Your personal experiences, emotions, and perspectives shape your work, making it truly one-of-a-kind. Embracing this individuality not only differentiates your photos but also adds authenticity and depth that resonate with viewers.


To embrace your individuality, start by identifying your style. Experiment with various techniques and subjects. Whether it’s landscape, portrait, product, or abstract photography, find what truly excites you. Consider what resonates with you and why. After all, your style is a reflection of your personal journey and passions. Focus on personal growth by setting personal goals and measuring your progress against them, not others. Celebrate your milestones, no matter how small. Remember, it’s your growth that matters, not the rate at which others are growing.

Learn from others, but don’t imitate. Study the work of photographers you admire for inspiration, not comparison. Incorporate elements you love into your unique style while combining it with your personal flair. Learning should fuel your creativity, not diminish it.

Embrace mistakes and imperfections. Mistakes are invaluable learning opportunities. They add character to your work and help you grow. Accept imperfections as part of your creative process—they make your art authentic and relatable. Gaining confidence in your style takes time. Practice positive self-talk and seek constructive feedback from trusted peers. Remember, even the most renowned photographers started somewhere. Their success often came from persistence and self-belief. A supportive community can be a game-changer. Engage with photography groups, attend workshops, and participate in forums. Constructive criticism and mentorship can provide invaluable insights and encouragement, helping you refine your unique style.

In the end, the thing about photography is individuality is key. If we didn’t have our unique perspectives, the field would be dull and stories would remain untold. Every photographer brings something different to the table. Embrace your uniqueness and remember that your journey is yours alone. Instead of comparing, focus on honing your craft, telling your stories, and finding joy in the process. After all, it’s our distinct visions that make photography so rich and diverse. So, let go of the comparisons and keep creating and sharing—you never know who might be looking at your work, wishing they could be like you. 

Author avatar
Justin Moses

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